CULTURAL & CREATIVE INDUSTRIES
What is Cultural and Creative Industries?
The foundation of the solutions we are developing is based on the industry defined through a report done by EY titled "Cultural Times - The First Global Map of Cultural and Creative Industries".
In the study, it takes into account 5 regions and 11 Cultural and Creative Industries (CCI) sectors: advertising, architecture, books, gaming, music, newspapers/magazines, performing arts, radio, television and visual arts.
The findings are stunning as it predicts strong growth in every sector as the technology provide extensive opportunity through digital media where contents are created, transferred, and consumed by individuals from all over the world. Through such platforms content creators are not only creative but digital savvy where they have access to full pledged ecosystem to be economically sustainable through creative expression.
CREATIVE ... ECONOMY
What is Creative Economy?
It is virtually impossible to justify what makes up the creative economy because it is collective of many aspects of culture which encompasses endless overlapping functions and titles that contribute to statistical evidence of the economy.
According to a report done by Inter-American Development Bank (IDB), it was suggested more practical to consider a common area of various functions that are traditionally associated with public cultural policy, creative services, and sports.